Has anyone seen the trailer for James Cameron's new movie "AVATAR"?

http://www.apple.com/trailers/fox/avatar/hd/

The movie has the potential to be awesome, but I will have to wait and see it for myself. I am totally enamored with the art direction, and the game looks to as visually stimulating as the movie, based on trailers and PTOM information I have seen and read. I read an interview that states the game and movie shared parallel development, so there should be a serious resemblance and flow between the two to some extent, probably much more than any game/movie in history. The stories are a little different, but the experience should feel similar in movie and in game.

What do you guys think? Hit, or miss?